Details
Posted: 31-Jul-22
Location: Akron, Ohio
Salary: Open
Categories:
Operations
About Akron Children's Hospital
Akron Children's Hospital has been caring for children since 1890, and our pediatric specialties are ranked among the nation's best by U.S. News & World Report. With two hospital campuses, regional health centers and more than 50 primary and specialty care locations throughout Ohio, we're making it easier for today's busy families to find the high-quality care they need. In 2020, our health care system provided more than 1.1 million patient encounters. We also operate neonatal and pediatric units in the hospitals of our regional health care partners. Every year, our Children's Home Care Group nurses provide thousands of in-home visits, and our School Health nurses manage clinic visits for students from preschool through high school. With our Quick Care Online virtual visits and Akron Children's Anywhere app, we're here for families whenever and wherever they need us. Learn more at akronchildrens.org.
OUR PROMISES
- To treat every child as we would our own
- To treat others as they would like to be treated
- To turn no child away for any reason
Prior to the start date, full COVID-19 vaccination is required for employment. Full vaccination is defined as 14 days after the last received vaccination. Boosters are excluded from this requirement.
We are seeking people who are committed to fostering a diverse environment in which patients, family and staff from a variety of backgrounds, cultures, and personal experiences are welcomed, included and can thrive.
M-F Days, This is a hybrid work-from-home, work-in-office position. The ability to work from home may change based on business needs.
Summary:
The Provider Communications Specialist supports and builds the hospital's reputation and volumes by strategic and consistent communications with our employed primary and specialty care providers, and with our regional referring provider network.
Responsibilities:
- Develops and implements strategic marketing and communications initiatives that support and align with the organization's strategic plan and business initiatives.
- Collaborates with Vice President and internal clients, including executive and physician leadership, to understand business needs and then recommends the most effective communications strategies, plans, media channels and tools to achieve business objectives.
- Works directly with key stakeholders to gain appropriate input and support and approval for execution.
- Develops timelines and manages projects through the system - from creative direction and development to approval and production - and ensures all stakeholders are aware of project progress.
- Leads several projects, provides direction and expertise around communications and marketing solutions as well as collaborates with internal clients, external audiences and the PR/Marketing team to ensure business goals are met.
- Tailors' messages for different audiences and drives content repurposing and reuse across channels, including print, social media, blogs, e-newsletters, websites, etc.
- Maintains a quality control process that ensures content is on-brand, on-target, error-free, consistent in style and messaging, and effective in achieving marketing and business goals.
- Reviews externally developed content to ensure adherence to brand guidelines and voice.
- Ensures a consistent voice and personality across all content.
- Stays abreast of healthcare and industry trends and identifies marketing opportunities for Akron Children's.
- Other duties as required.
Technical Expertise
- Strong writing and editing skills are required.
- Project management skills and an understanding of how to manage the priorities of multiple stakeholders in a complex and fast-paced environment is required.
- Experience in creating content for web properties such as blogs, social media channels, e-newsletters, etc. is required.
- Experience with content analysis and performance tools is preferred.
- Proficiency in MS Office [Outlook, Excel, Word] or similar software is required.
- SlideShare and content management systems is required.
Education and Experience
- Education: Bachelor's degree in journalism, public relations, or a related field is required. Master's degree is preferred.
- Certification: None
- Years of relevant experience: At least 5 years of relevant experience is required with healthcare or physician marketing preferred
- Years of experience supervising: None.
Full Time
FTE: 1.000000
Akron Children's Hospital is an Equal Opportunity Employer of Minorities, Females, Protected Veterans, and Individual with Disabilities.
EEO is the law, please click/copy paste the link below to learn more:
https://www.eeoc.gov/sites/default/files/migrated_files/employers/eeoc_self_print_poster.pdf
